                            [BUSINESS PLAN]
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Applicant_______________________
City and State_______________________
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                                  PART I
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1. Why did you select your present or the proposed location?
___________________________________________________________________________
2. Is the neighborhood __ new __ established __residential __ commercial
___________________________________________________________________________
3. Who will be your customers and why will they come to you at this
   location?


___________________________________________________________________________
4. What parking facilities are available to you? Will they be adequate?


___________________________________________________________________________
5. What are the terms of your lease (enclose a copy of the lease), or the
   terms of your mortgage?


___________________________________________________________________________
6. What is the physical condition of the building?
   ___ good    ___ fair   ___ poor
___________________________________________________________________________
7. What competition do you have in this location?  How close?


___________________________________________________________________________
8. Have you determined whether your building complies with local building
   codes and zoning ordinances?  Occupational Health and Safety
   Regulations?  Environmental Protection (air, water, and noise) 
   Regulations?  Others?


___________________________________________________________________________
9. What licenses or permits are you required to have to start operations?


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                         PRICING AND ADVERTISING
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10. Your merchandise will fall into what price range?
    __ high  __ medium  __ low
___________________________________________________________________________
11. Will you sell for only cash?  __  yes  __ no
___________________________________________________________________________
12. If you offer credit, will your prices be higher?


___________________________________________________________________________
13. How do your prices compare with your competitors?  If yours
    are higher, why will people buy from you?


___________________________________________________________________________
14. What type of advertising will you use?
    __ radio  __ TV  __ handbill  __ newspaper __ other (specify)__________
    Why? How often? How much will it cost?



___________________________________________________________________________
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                         PART II--START-UP COSTS
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Whether you are starting a new business, moving to a new location, opening 
a new branch, or expanding your business, you will have some "start-up" or 
one-time expenses.  In all applications for such purposes, complete the 
appropriate items below.


1. Real estate, furniture, fixtures,
   machinery, equipment:
     A. Purchase price (if paid in full with cash)    $____________________
     B. Cash down payment (if purchased on contract)  $____________________
     C. Transportation and installation costs         $____________________


2. Starting inventory                                 
$____________________


3. Decorating and remodeling                          
$____________________


4. Deposits
     A. Utilities                                     $____________________
     B. Rents                                         $____________________
     C. Other (identify)                              $____________________


5. Fees
     
     A. Accounting, legal, other                      $____________________
     B. Licenses, permits, etc.                       $____________________
     C. Other (identify)                              $____________________


6. Initial advertising costs                          
$____________________


7. Accounts receivable (___days sales)                
$____________________


8. Salaries and owner's draw until store opens        
$____________________


9. Other                                              
$____________________


                                            TOTAL     $____________________
